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Home » Pharma Blog Watch
Pharma Blog Watch
Does
Safety Stifle Development? (Drug Wonks)
In his entry, Robert Goldberg
wonders how the risk management plan requirements in the Enzi-Kennedy drug safety
bill would affect the development of personalized medicines.
Lunesta's
Sleepy Sales (Pharma Marketing Blog)
In his blog, John Mack discusses
the poor sales of Sepracor's sleep aid Lunesta, despite the aggressive direct-to-consumer
ad campaign.
KEYWORDS FDAnews Drug Daily Bulletin
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