Pharma Blog Watch

McClellan to Leave CMS (Drug Wonks)
In his entry, Robert Goldberg bids farewell to Mark McClellan, who is stepping down from the Centers for Medicare & Medicaid Services (CMS), calling him "[a]rguably the most hardworking and innovative health care administrator in US history."

DTC Marketing (Eye on FDA)
In his blog, Mark Senak continues his series on healthcare communications over the next 10 years by discussing DTC advertising, which he thinks will be more regulated in the future, requiring drug companies to develop new marketing strategies.