www.fdanews.com/articles/88468-pharma-blog-watch
Pharma Blog Watch
July 18, 2006
Consumer
Advertising (Pharma Marketing Blog)
In his entry, blogger John Mack
shares his thoughts on the direct-to-consumer ads for Takeda's sleep aid Rozerem
featuring Abraham Lincoln.
The
Impact of Blogs (Eye on FDA)
In his blog, Mark Senak discusses the
effect blogs have had on the pharmaceutical industry.